How to Prepare a Winning Awards Entry Statement for the UK Graphic Awards
The UK Graphic Awards celebrate the best of wide-format print in the UK, showcasing exceptional projects from UK-based companies that produce and install wide-format digital print projects. This guide will help you create a compelling awards entry statement that highlights your project's strengths and sets you apart from the competition.
Understand the categories
Familiarise yourself with the ten project categories and the Rising Star and Company of the Year categories. Select the most appropriate category for your project or nomination.
Address the judging criteria
For project categories, the judges will evaluate your entry based on four areas: meeting the brief, creativity, overcoming challenges, and overall visual impact. Make sure your entry statement addresses each of these aspects in detail, providing examples and evidence to support your claims.
For the Rising Star category, emphasise the nominee's potential, natural flair, and accomplishments within their first three years in the industry.
For the Company of the Year categories, focus on what sets your company apart and how you deliver an exceptional customer experience that keeps clients coming back.
Be concise and clear
Your entry statement should be between 300 and 1,000 words. Use clear, concise language to effectively communicate your project's key strengths and achievements.
Tell a story
Engage the judges by telling a compelling story about your project or nominee. Highlight the challenges you faced and how you overcame them, the creative solutions you implemented, and the impact your project had on the broader commercial and social community.
Include supporting photos
Visuals play a crucial role in the wide-format print industry. Choose up to 10 high-quality photos that showcase your project's creativity and visual impact. Ensure the images are relevant and support the points made in your entry statement.
Proofread and revise
Double-check your entry statement for grammar, spelling, and punctuation errors. Ensure your statement is well-structured, with a clear introduction, body, and conclusion. Ask a colleague or friend to review your statement for clarity and readability.
Submit on time
The deadline for submitting entries is 5 pm on Friday, June 9th, 2023. Make sure you submit your entry well before the deadline to avoid last-minute issues.
Stay updated
Keep an eye on the UK Graphic Awards website and LinkedIn page for updates and announcements. Winners will be announced and trophies presented at a glittering gala dinner on October 4th in Birmingham.
By following this guide and addressing the key criteria, you'll be well on your way to crafting a winning awards entry statement for the UK Graphic Awards. Good luck!
